The Greater Lakes Region Children's Auction is at the Belknap Marketplace Tuesday, Dec 9th- Friday, Dec 12th, 2025!

Excitement is building as we gear up for the Greater Lakes Region Children's Auction, set to take place at the Belmont Marketplace from Tuesday, December 9 through Friday, December 12! This year's event promises to be more vibrant than ever, with a range of activities and collection boxes popping up in various locations throughout the community. Black Friday, Nov 28th begins our early bidding and We're thrilled to announce our special Family Night is on Dec 10th, where families can come together to enjoy fun activities and visit with Santa and the Grinch. Mark your calendars—we can't wait to see all of you there and share in the spirit of giving! A big thanks to our Presenting Sponsor, Hannaford, for helping us make this event possible. If you are interested in joining our sponsorship team visit or call us at 603-527-0999.

The Auction airs daily from 9 a.m. to 7 p.m. Each day will offer items up for bid, on-air fun and appearances from friends and neighbors throughout the community. On Friday, Dec. 12, auction volunteers will come together to announce the total funds raised for children and families in need.

“Don’t miss it,” said Jennifer Kelley, executive director of the organization.

Kelley thanked the Massachusetts-based Vernet Properties, which owns the Belknap Marketplace, and other business leaders throughout the Lakes Region who continue to show their generosity to the auction as it raises funds to support local, low-income children and families.

Can’t make it in person? There are so many ways to enjoy the Children’s Auction and bid on fantastic items for your family and friends. Viewers can tune into Channel 25 or stream at ChildrensAuction.org, laconiadailysun.com or Facebook.com/ChildrensAuction. Listen with Zack Derby and friends at Lakes 101.5 FM.

The auction is also seeking new, unused, non-perishable items, big and small. Gifts cards are always a hit with bidders. Other popular items include electronics, tools, tickets to sporting events, toys, services—you name it, we need it! Convenient item collection sites are now open throughout our region, including Alton, Ashland, Belmont, Bristol, Center Harbor, Franklin, Gilford, Laconia, Meredith, Moultonborough, Plymouth and Tilton. Visit ChildrensAuction.org for details.

And on Black Friday, Nov. 28, visit our collection site at the Belknap Marketplace and drop your items off between 11 a.m. and 3 p.m. On Saturday, Nov. 29 and Sunday, Nov. 30, items can be dropped there from 11 a.m. to 3 p.m. We will also be accepting items the weekend before the auction week right at The Marketplace from 11 a.m. to 3 p.m. Stop by and see us in person!

Bid online at ChildrensAuction.org, or over the phone during Auction week at 603-527-0999.

Pre-bidding begins on Black Friday, Nov. 28, on items with a retail value of $300 and more.

If you’re a business owner and have always wanted to get involved with the Children’s Auction, it’s not too late to become a sponsor. Sponsorship opportunities exist at every level. Email us at Jenn@ChildrensAuction.org or call 603-527-0999 for more information on how your business can make a difference in the lives of children.